PREMIUM PARKING FOR BUSY PEOPLE
Parkron® is a app aiming to offer parking solutions for a particular and professional target that gets around in the city, seeks to optimise their time and values a fine service.
The commission was to define the visual identity and communication assets of the brand, and also the visual guidelines for the app interface. Meaning to convey the premium air and the digital nature of the company, we created a sober yet dynamic identity and a geometric symbol in black and white intended to print media, whereas it changes to RGB-inspired green and blue when applied in digital media.